2+ week, 5+ day ago  (264+ words) To use data more effectively and elevate customer experience, a major US-based insurance company partnered with Capgemini to implement an Adobe-based CDP. With a more unified and actionable data foundation, the company was able to strengthen its customer relationship and…...

1+ mon, 4+ week ago  (319+ words) This moment calls for a more integrated approach, where business priorities are closely aligned with technology and day'to'day operations. Progress depends not only on modernizing core processes, but on rethinking how products are developed and how customers move through the…...