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Annuities annuity companies
| # | Company | Annuity market share (2024) | AM Best |
|---|---|---|---|
| 1 | AtheneApollo-owned annuity specialist in West Des Moines, Iowa, and the largest U.S. individual annuity writer by 2024 premiums, sold through financial professionals. | 8.63% | A+ (Superior) |
| 2 | Corebridge FinancialAIG's former life and retirement arm, a top-two U.S. annuity writer issuing through American General Life, and set to merge with Equitable by end of 2026. | 6.08% | A (Excellent) |
| 3 | MassMutualMutual insurer whose annuities come mainly from its Cincinnati subsidiary MassMutual Ascend, the former Great American Life, plus MassMutual's own annuities. | 5.69% | A++ (Superior) |
| 4 | Allianz LifeMinneapolis-based U.S. arm of Germany's Allianz SE, a long-time leader in fixed index annuities that also sells registered index-linked annuities. | 5.27% | A+ (Superior) |
| 5 | New York LifeThe largest U.S. mutual life insurer, a major seller of income annuities, including participating ones that can pay dividends, through its career agents. | 4.81% | A++ (Superior) |
| 6 | EquitableA New York insurer that created the buffered annuity in 2010 and sells RILAs, variable annuities and a MYGA through advisors; merging with Corebridge. | 4.73% | A (Excellent) |
| 7 | NationwideThe annuity arm of mutual insurer Nationwide, selling variable, RILA, fixed indexed, fixed and immediate annuities through advisors, banks and RIAs. | 4.20% | A+ (Superior) |
| 8 | Jackson NationalA Lansing, Michigan, annuity specialist owned by NYSE-listed Jackson Financial, known for variable annuities and also selling RILAs and fixed index annuities. | 4.17% | A (Excellent) |
| 9 | Global AtlanticKKR-owned annuity group whose Forethought Life sells fixed, fixed index, RILA, variable and income annuities through banks and broker-dealers. | 3.50% | A (Excellent) |
| 10 | Lincoln FinancialPublic insurer (NYSE: LNC) selling variable annuities, Level Advantage RILAs, fixed indexed annuities and a MYGA through financial professionals. | 3.46% | A (Excellent) |
| 11 | Sammons Financial (Midland National and North American)Employee-owned group whose Midland National and North American units sell fixed index annuities, MYGAs and RILAs through agents, banks and advisers. | 3.35% | A+ (Superior) |
| 12 | American Equity and American NationalBrookfield Wealth Solutions' annuity group: American Equity and Eagle Life fixed index annuities and American National MYGAs, sold through agents and online. | 3.25% | A (Excellent) |
| 13 | PrudentialNewark-based public insurer selling FlexGuard RILAs, variable, fixed indexed, MYGA and income annuities through financial professionals. | 2.84% | A+ (Superior) |
| 14 | F&G Annuities & LifeDes Moines annuity specialist about 70% owned by Fidelity National Financial, selling fixed indexed annuities, MYGAs and a RILA through agents. | 2.80% | A (Excellent) |
| 15 | Pacific LifeNewport Beach insurer under a mutual holding company, selling variable, fixed indexed, RILA, fixed and income annuities through financial professionals. | 2.44% | A+ (Superior) |
| 16 | Brighthouse FinancialMetLife's former retail annuity arm, known for Shield index-linked annuities; sold through advisors and agreed in 2025 to be bought by Aquarian Holdings. | 2.36% | A (Excellent) |
| 17 | Delaware LifeIndiana-based Group 1001 insurer selling fixed indexed annuities and MYGAs through agents; ratings went to negative outlook in 2026 over affiliated investments. | 1.93% | A- (Excellent) |
| 18 | SymetraBellevue, Washington insurer owned by Japan's Sumitomo Life, selling fixed, indexed, Trek index-linked and income annuities through banks and advisors. | 1.93% | A (Excellent) |
| 19 | EquiTrust LifeChicago-based fixed and fixed indexed annuity specialist sold through independent agents; owned since 2025 by Amistad Financial Group. AM Best rates it B++. | 1.66% | B++ (Good) |
| 20 | USAAUSAA's life company sells a short list of fixed, fixed indexed and immediate annuities directly by phone and online, backed by an A++ AM Best rating. | 1.56% | A++ (Superior) |
| 21 | Security BenefitTopeka annuity specialist owned by Todd Boehly's Eldridge, known for fixed indexed annuities, MYGAs and K-12 403(b) plans; not sold in New York. | 1.48% | A- (Excellent) |
| 22 | Western & Southern (Integrity Life)Cincinnati mutual holding company group whose Integrity Life and National Integrity sell MYGAs, indexed, variable and income annuities via advisors and banks. | 1.45% | A+ (Superior) |
| 23 | TIAARetirement-plan annuity giant for teachers, professors and nonprofit workers: TIAA Traditional and CREF in 403(b) plans, plus IRA annuities. | 1.35% | A++ (Superior) |
| 24 | Protective LifeBirmingham insurer owned by Japan's Daiichi Life, selling MYGAs, indexed, variable and immediate annuities, many with lifetime income, via advisors and banks. | 1.32% | A+ (Superior) |
| 25 | RiverSource (Ameriprise)Ameriprise Financial's insurer, selling RAVA variable annuities, a buffered structured annuity and immediate annuities only through Ameriprise advisors. | 1.21% | A+ (Superior) |
Ranked by 2024 U.S. individual annuity direct premiums written (states and U.S. territories), from the NAIC 2024 Life/Fraternal Market Share Report. NAIC groups combine affiliated companies.